Fran Shollo, Lecturer in Business for the Faculty of Science, Business and Enterprise. After graduating from her (1st class)  in BSc Business Management with a research paper on “Students entrepreneurial intentions after studies- a comparison between University of Siauliai and European University of Tirana, Fran pursued her professional studies in Economics at the University of Oxford (1st class) .

Her passion for academia pushed her towards a level 7 research postgraduate degree MSc Marketing Management at the University of Chester with a Distinction. Passionate and driven for the world of academia, she further continued her study on a second-degree MSc Digital Marketing where she graduated for the second time with a Distinction with a research topic on social media and Artificial Intelligence.

Currently, a PhD student on her final first year researching Entrepreneurship and use of VR, AR in the entrepreneurship education world. Fran has been a good advocate of innovative teaching and learning in Higher Education and now with the introduction of new softwares she is continuing her research with other fellow academics.

 

 

 

 

 

 

 

Session:

Democratising Marketing: Harnessing the Power of AI

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